Sharing ecology online

It is no secret that the world is becoming increasingly digital. The evening news has less of a role in disseminating leading headlines than a friend or colleague does. That is, social media outlets have become primary sources of news—in general, stories vetted by friends, coworkers and family members have gained more credibility than a random, syndicated news report. This change in interactive networking brings with it challenges and a unique potential to broaden and simultaneously deepen conversations about science.

As a result, the Ecological Society of America, has launched a new Facebook page as part of its efforts to initiate dialogue about the Society and ecological research, policy engagement, education and other initiatives in general. The new Facebook page allows you to Like ESA, post on the wall, view or add photos and start a discussion. You can also subscribe to the new Facebook page on your phone or as an RSS feed to receive ESA news and updates from the ecological community.

ESA also provides updates on Twitter @ESA_org. And during this year’s annual meeting in Austin, Texas, tweeting enters meeting attendees into a drawing for the new ESA t-shirt, “Ecologists Do It in the Field.” Use Twitter and Facebook to share your thoughts on Earth Stewardship—in addition to networking with colleagues and receiving real-time meeting and Society announcements. Join the conversation about Earth Stewardship using #earthsteward on Twitter and mentioning “Earth Stewardship” on ESA’s Facebook wall. All responses will be automatically entered into the daily drawing. To share information about the annual meeting in general, use #ESA11 on Twitter.

The theme of this year’s meeting, “Earth Stewardship: Preserving and enhancing the earth’s life-support systems,”will be explored in the numerous presentations and discussions during the conference.  The Society hopes some participants will also use the Society’s social media venues to share opinions, ideas, insights and suggestions. With your help, these contributions can help ESA formulate the best approaches to enhancing Earth Stewardship.

Participants MUST be attending the annual meeting in order to collect the prizes. Winners will be announced on Twitter through ESA’s Twitter page, using the @mention feature to notify the winner. They will also be announced on ESA’s Facebook wall. Prizes will be picked up at the ESA booth in the exhibit hall.

Photo Credit: Karl-Ludwig Poggeman

Author: Katie Kline

Moderator of EcoTone and ESA's communications officer.

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